TikTok is working towards making it easy for users to watch videos with auto-generated captions which can be turned on or off by viewers, even if they haven’t been added in by the video creator. The announcement came yesterday in a blog post, detailing the upgraded feature.
The feature initially introduced in 2021. But it had a few shortcomings such as requiring creators to enable auto-generated captions on their videos before posting. Once posted, the creator couldn’t edit the post and add the captions; having to now delete the post and post it again.
The social app is also introducing a translation tool so that viewers can translate captions, descriptions, and stickers. Previously, users compelled to outsource and translate each phrase and piece together the message of each video.
TikTok thinks that
“Through these efforts, global content will become more accessible regardless of the language(s) you speak; and where you are in the world”.
Auto-captions and translations will be available initially in English, Portuguese, German, Indonesian, Italian, Korean, Mandarin, Spanish, and Turkish. But the company intends to expand to include more languages.
TikTok, known in China as Douyin, is a short-form video hosting service owned by Chinese company ByteDance. It hosts a variety of short-form user videos, from genres like pranks, stunts, tricks, jokes, dance, and entertainment with durations from 15 seconds to ten minutes.