Jiye Technologies signs an MOU for an industry-first partnership with Agri-innovation giant Syngenta Pakistan, a subsidiary of Syngenta Participations AG, Basel, Switzerland.
The partnership is intended to supercharge the agricultural sector by facilitating farmer access to enhanced productivity & profitability.
The strategic alliance is a program integration of Syngenta’s & Jiye’s combined vision for a digitally-led farming ecosystem, integrated with end-to-end Agri-solutions that enable higher productivity and ensure profitability for farmers.
This industry’s first alliance of resource pooling for greater impact, has 3 core aspects, each of which solve for challenges that exist at the Pre, During & Post harvest stages.
Under the joint operated program, farmers will be able to buy high quality specialized yield enhancement inputs including; seeds and pesticides available at the Syngenta, Naya Savera franchises, on a credit basis, enabled through Jiye tech’s financial partner network, allowing farmers a convenient access to input financing with friendly terms.
Moreover to ensure agriculture best practices & optimal usage of these specialized inputs farmers will also be provided yield enhancement advisory by Syngenta field experts, & facilitate high yield output, eventually resulting in a healthy harvest.
The mainstay of this coalition, however, is the solution devised to solve the farmer’s challenge of harvest liquidation & profitability concern.
Enabled by Jiye’s Market Linkages offering; Farmer’s will be able to get a fair price valuation for their crop harvest & transparency of sales practices across multiple liquidation outlets like; bulk markets, Agri-output processing plants & international markets, thus, empowering farmers to literally reap the fruit of their hard work.
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